Front cover
Assets
UTOPIA Arts version 1
Version 2
In this version of my edit I experimented with the warmer 'sunshine filter' to emphasis the cozy and relaxing eathsteatic of my magazine. However I felt the filter causes the model to blend into the background making it not stand out enough.
However in this version I didn't like the shade of yellow so this was later changed, and due to seeing my masthead enlarged I have decided I want to decrease the size of masthead to look more elegant
I selected the shade of yellow I am happy with to create the borders.
Finalize the layout version 3
I added my 'Win' asset that I created with the pen tool using the brush tool 100. I want to change the white background colour to cream so that it looks more interesting.
I neatened up the yellow boarders using the pen and lasso tool to create straighter lines.
I changed the image size and its position so that the model is the main focus of the front cover but we can still see the pottery in the background.
I added a white box for secondary image to be placed over top.
I isolated the models hoodie using the magnetic lasso tool and increased saturation of hoodie
version 4
I decreased opacity added secondary image added text.
version 5
I added green text to my cover lines however I feel it clashes too much to the yellow background.
I changed the typography on 'win' and 'patterns' to be more cohesive with my magazine.
I increased the opacity on main heading as it is the most important story on the front cover.
version 6
I made the text larger and changed the dark green text to white as it is easier to read.
I have done a quick digital sketch of graphics I want to add that weren't in my original plan, I've added these graphics because I thought the main story line was to bear and didn't draw attention enough and I felt the magazine overall was lacking in its nature theme so to combat this I will depict vines that will be used as borders.
I added another white graphics in the bottom left corner as it looked to bare.
I re-used asset surrounding circle 1 and rotated it for circle 2.
I re-used asset graphic from the top left of the magazine to draw interest to the main cover story.
version 7
I added text in circle 2
I used google to find a non copywrite barcode website so that I can add a barcode to my magazine without facing copywrite issues.
I added the prince and location above the barcode using the text tool and used the same font: Baskerville old face, in size 10, to keep the magazine looking consistent.
version 8
version control: version 1 vs version 8
In version 8 of my magazine's front cover you can see that I kept the yellow borders, main cover image and most of the masthead from version 1 however I changed the leaf graphics on the 'A' as I felt it needed to look cleaner and more sophisticated. And I decreased the sizes and position of the masthead and main cover image. Adding more graphics to my front cover has made it look more interesting and appealing.
Version control DPS
In version one I created my layout by following my pre-production document, I added in my article text in the correct font and size so that I could position it to my liking.
In version 2 I added in my edited article, editors note, pictures and rearranged the layout of my white box's and text to appear more visually appealing and easy for the audience to read.
In version 3 I changed the layout in the bottom right corner, added in a graphic, changed one of my images as it didn't relate to my story's theme and added in a mini story relating to my new image because I wanted to fill in unused space. I also added more information to my work shop section.
Version 4
In my final version I have added in more graphics to give off a friendly aesthetic and make the page more visually appealing and interesting to the viewer.
Version 1 vs 4
V1 has been improved in V4 to look allot more like my original layout plan, in V1 I found it hard to replicate my drawn out plan in a digital platform but I think in V4 I have succeeded in my replication.
In V4 I have adapted to my body text and used the space of my DPS well. Compared to V1 V4 is allot more visually interesting because of the graphics and images I added in. The images and graphics I used relate to my body text and are on theme, this creates some visual story telling for the reader, this means the reader will be quickly engaged and interested in V4, however as V1 only has the body text and headline some readers would initially find this to boring to be engaged.
Review of assets
Front cover
I have continuously used the same brush tool for the leaf pattern to make the front cover cohesive and only changed the size and angle of the leaf as well as added swirls to resemble shoots for texture.
This vine boarder matches my other leaf graphics as I used the same brush type the swirls I added connote whimsy which relates to my art genre.
Originally I was just going to just use white text for the cover lines, but instead I decided to highlight the cover lines with yellow box's. The yellow box's are bright and eye catching and make the text stand out. The simple shape connotes the clean and minimalist aesthetic I am aiming to produce in my magazine.
I improvements my original masthead 'A' graphic by using a shaped brush in Photoshop instead of drawing with a preset brush, I changed the branch from a 'y' shape to an 'r' shape as I felt I needed to makes the A look cleaner and more professional.
DPS
I have replicated the doodle style well on the computer by selecting the marker brush tool. I think this art style fits my target audience well as its not too cartoonish and childish. I think this graphic makes the image I placed it on feel more personalized.
I added in the vine graphics I made to surround my main DPS image these graphics draw the readers eye and connote importance to the reader. I think this graphic targets my readers well because its relaxing and from an art perspective it interesting to look at.
I have made a paintbrush pot graphic I made to be placed in my workshop section as it relates to the subject matter. Like my Cake graphic I have replicated the doodle style well on the computer by selecting the marker brush tool. I think this art style fits my target audience well as its not too cartoonish and childish. I think this graphic makes the image I placed it on feel more personalized.
Client and audience feedback
Front cover
UTOPIA Arts Magazine (google.com) Examples seen bellow:
Due to this feedback I think I will thicken the font of the text that is on the white background.
Due to this feedback I will keep my magazine as it is and edit minor changes.
Due to this feedback I think It is obvious enough that my target audience is 30+ year old women.
To keep the classic and clean look I am going for I will not add any more graphics.
Due to this feedback I will keep my typography colour scheme the same.
I have also been given verbal feedback to decrease the price of my magazines to compete with competitors and align my cover lines and change the main cover line box from yellow to green to draw attention by creating contrast.
I have taken this feedback into consideration and decrease the price of my magazine and align my cover lines using the grid found in the view tab, I also experimented with a green box on the main cover line but I decided that it didn't feel cohesive with the magazine and it made the cover feel less bright and happy so I changed it back to my original yellow shade.
DPS
https://docs.google.com/forms/d/e/1FAIpQLSfVdE8x8SWhMgicgqJnEN3EDSVc6LCHuXqRtfpMid_wdWxGqg/viewform?usp=header
100% of people said yes
My responses include:
- more plant graphics.
- more doodle graphics.
- graphics to add dimension in the textbox's.
100% of people said yes
100% of people said yes
100% of people said yes
My responses include:
- nothing more than adding more graphics.
- change the black heading text to white?
- add a darker patterned border around some of the box's.
Because of this feedback I have decided to add more doodle graphics to my DPS such as plates cups and pots that relate to my pottery and art theme. I don't think I will change my heading colour as it creates contrast and draws the viewers eye. And I wont change the borders of my white box's as I think along with all of my text it will make my DPS to busy.
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